BAT is evolving at pace into a global multi-category business. We are on a mission to decrease the health impact of our industry.
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
BAT SRI LANKA IS LOOKING FOR ASSISTANT MANAGER – TRADE ANALYTICS
JOB TITLE: Assistant Manager – Trade Analytics
LOCATION: Colombo, Sri Lanka
FUNCTION: Marketing
ROLE POSITIONING AND OBJECTIVES
We are looking for candidates who thrive in a performance-driven role, with a strong analytical mindset to interpret relevant data and generate actionable insights. The successful candidate will be responsible for providing data-driven recommendations that enable the business to make timely and impactful decisions, ultimately driving performance and supporting strategic objectives.
WHAT YOU WILL BE ACCOUNTABLE FOR
- Optimally and timely deliver required market related information to the commercial team from various sources which include the customized retail audit (CAT audit), trade related research studies conducted by CTC and other external information sources.
- Manage existing primary and secondary market information sources.
- Gain insight into key consumption habits and macro-trends of the market and report to CTC’s leadership team for timely decision making.
- Support the Sales Operation Manager with pricing and volume scenario workstreams and other required inputs (Distributor, trader and campaign related) on FMC or other categories for better decision making.
- Provide support to the commercial planning team on monthly BPC (Business planning and consolidation) and APO (Advanced planning optimizer) uploads.
- Monitoring local campaigns conducted and supporting business on deriving at campaign performance and efficiency which includes trade / retail related campaigns, touchpoint efficiency and other ad-hoc campaign related workstreams.
ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
- 3-5 years’ experience in Marketing and/or similar discipline in FMCG environment.
- Strong ability to analyze and interpret data, deriving meaningful insights to inform decision-making.
- Detailed knowledge in market research techniques to support business insights requirements.
- Excellent understanding of market and shopper dynamics.
- Outstanding written and verbal communication skills, with the ability to create and deliver impactful presentations.
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.